Web Portal & Intranet Strategy
The web portal strategy planning is a critical component of nearly every business today. Products, information and services may be entirely web-based, and the right strategy is critical to delivering value and to support your users.
Akendi’s Web Portal Strategic consulting ensures that you choose, manage and govern the best user experiences to achieve your business goals. We create web portal strategies and intranet strategies using Akendi's Experience Quadrant model – which will ensure that your user experiences are intentional and sustainable.
Web Portal & Intranet Strategy
We typically start building an intranet or web portal strategy with a user experience or web portal strategy audit, including:
- Analyse and capture the strategic objectives from executives and stakeholders
- Understand what role the web portal currently plays in your business, marketing, sales and product strategies
- Understand the role that key stakeholders desire the web portal to play
- Assess the current online experience that users have with your organisation through user experience testing
- Analyse competitors’ online presence and web portal interfaces
Based on this audit, we will provide a prioritized and practical web portal strategy for how the web portal and portal-based tools can best be leveraged to achieve your business goals.
We will identify issues such as gaps in the current portal strategy, competitive advantages, portal content management and portal governance as well as where improved usability of the portal can directly impact your business goals.
We are also experienced in helping organisations to establish effective, sustainable intranet & web portal corporate policies and processes for the ongoing content management, governance and maintenance of their intranet, enterprise or customer portal. This may include a intranet, web portal governance program for those responsible for portal updates and content maintenance in your organisation.
Let's Talk!
Reach us at contact@akendi.com or 01223 853907 for questions and more information about how we help optimize your user experience design, customer experiences, digital product design, or wayfinding design.
