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Brand Stakeholder Research

Bring together diverse viewpoints & objectives.

We talk to the people within your organisation who will influence the implementation of your initiative to understand departmental based motivations, pain points and goals. Through one-on-one or small group interviews, we engage wider stakeholder interests by giving everyone the opportunity to voice their opinions. This approach is based on consultation and cooperation and ultimately helps bring diverse viewpoints and objectives together to create a unified vision.

BUILD CONSENSUS

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology ensuring all stakeholders are working towards a shared vision.

DEFINE STAKEHOLDERS

Understanding and defining the relative influence of various stakeholders throughout your organisation helps to create an appropriate feedback loop, enabling meaningful and effective communication throughout the project.

where to start

We start by talking to the project lead to define appropriate stakeholders, understand the objectives of your initiative and the ultimate goals of the project.

Based on the information gleaned we determine whether one-on-one or small-group interviews would be more effective.

TIMING
The typical duration of stakeholder research is 2-3 weeks.

how we do it

Akendi facilitates one-on-one or group stakeholder interviews to gather stakeholder requirements, capturing key stakeholder expectations, needs and desires.

We work to understand the potential issues that may arise and ask the right questions to get useful answers, creating a shared vision for stakeholders to work towards.

What you get

Deliverables include a research report, which articulates the organisation goals and business requirements, outlines the findings from the research sessions, and will ultimately be used to inform the creative brief, messaging, and content direction.

Armed with knowledge from stakeholder research, you can develop strategies to obtain and maintain stakeholder support and reduce obstacles to successful implementation.

Industry Experience

We have deep User Interface Design and User Experience in Mobility in a wide range of industries.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

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Process Icon
Process Icon
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Process Icon
Process Icon
  • Innovation
    Innovation explores big ideas and boils them down to enable exciting outcomes.

    - Opportunity Scouting
    - Experience Immersion
    - Concept Incubation
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - Product Strategy
    - Customer Needs
    - User Needs
  • Research
    Gain the insight you need to design it right the first time.

    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    More than aesthetics, design also looks at interaction, and use.

    - Information Architecture
    - Wireframes & Interaction Design
    - Graphic Design
  • Testing
    Testing provides the real feedback you need to make impactful changes.

    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS
Leo Poll
President Akendi UK

Start the journey to better experiences! Our experience thinking approach is just the beginning.
How can we help you?

Leo Poll
President Akendi UK
contact@akendi.co.uk

Our UX & SD Work

View how we’ve created Intentional Experiences.

Measuring User Experience

Watch the video
01:17

What our clients are saying

“Great seminar on intentional UX design. Akendi really knows what they are talking about”

D. Walker,
Philips Research

What is Usability?

Watch the video
00:51

Events

Nov, 2017
UX Training & Certification in London, register now!

Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testingexpertise all under one roof.

Our XT Process

Our Culture

Snacktime!

Our Friday lunch and lots of snacks fuel all our hard work and creativity.

Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

"Remarkable product and service experiences meet real human needs."

Snacktime!

Our Friday lunch and lots of snacks fuel all our hardwork and creativity.