Brand Experience Brand Identity Design
Brand Identity Design
Strategically develop an authentic brand identity.
An organization’s brand identity conveys personality, character, purpose, and values – all through a single visual mark. We’ll work with your organization to capture its essence in a brand identity that resonates with customers.
Experiences defined
- Re-imagine our brand identity to have a greater impact
- Close the gap between who we really are and what our brand identity conveys
- Be certain that audiences will interpret our brand identity as we intend
Ready for a free consultation?
+1 866.585.1660 (CAN)
+44 (0)1223 853907 (UK)
contact@akendi.com
What you get
- A comprehensive presentation that provides context and several design concepts
- A clearly aesthetic vision for the brand identity and branding system
- A toolkit that includes the logo in various formats, graphic elements, fonts, colours and any other elements needed to execute on the brand
- A brand style guide that captures the brand identity as well as guidelines for proper use
How we do it
- We’ll conduct creative stakeholder workshops to understand the brand strategy, vision, mission, and goals for the new brand identity in visual terms.
- Where relevant, we will conduct complementary modes of research, such as competitive research, customer research, focus groups, and others to examine current customer perceptions and attitudes.
- We’ll develop several creative concepts for a new logo, wordmark, and tagline that align with the strategic vision.
- We’ll give stakeholders opportunities to review and provide preferences for various visual styles.
- We create the final brand identity system for application to all associated materials.
What you get
Your brand identity will be a compelling visual mark that your audiences will connect with and value. You’ll get:
Your brand identity will be a compelling visual mark that your audiences will connect with and value. You’ll get:
- A comprehensive presentation that provides context and several design concepts
- A clearly aesthetic vision for the brand identity and branding system
- A toolkit that includes the logo in various formats, graphic elements, fonts, colours and any other elements needed to execute on the brand
- A brand style guide that captures the brand identity as well as guidelines for proper use
Annual
Brand
Corporate
Clients we've helped with Experience Design
BT
EE
Gamma
Ooredoo
Saudi Telecom
Telecom Italia Group
HealthcareAstraZeneca
Careworks
GSK
MyMeds&Me
NHS
Roche
Siemens
Finance & InsuranceAviva
Lending Stream
Nester
nGage
Royal Bank of Scotland
Riyad Bank
Government & Public ServiceDwr Cymru Welsh Water
HMRC
NHS
The Cabinet Office
EducationMacMillan
Pearson College
St. Mary's University
University of Leicester
Intentional Experiences
Akendi is an Experience Thinking innovation firm for user
experiences. We are a UX design, CX design, and user research
consulting company. Based in London, Cambridge, United Kingdom
