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Brand Identity Design

Strategically develop an authentic brand identity.

An organization’s brand identity conveys personality, character, purpose, and values – all through a single visual mark. We’ll work with your organization to capture its essence in a brand identity that resonates with customers.

Akendi brand identity designers

Experiences defined

  • Re-imagine our brand identity to have a greater impact
  • Close the gap between who we really are and what our brand identity conveys
  • Be certain that audiences will interpret our brand identity as we intend

Ready for a free consultation?

+1 866.585.1660 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • A comprehensive presentation that provides context and several design concepts
  • A clearly aesthetic vision for the brand identity and branding system
  • A toolkit that includes the logo in various formats, graphic elements, fonts, colours and any other elements needed to execute on the brand
  • A brand style guide that captures the brand identity as well as guidelines for proper use
Akendi

How we do it

  • We’ll conduct creative stakeholder workshops to understand the brand strategy, vision, mission, and goals for the new brand identity in visual terms.
  • Where relevant, we will conduct complementary modes of research, such as competitive research, customer research, focus groups, and others to examine current customer perceptions and attitudes.
  • We’ll develop several creative concepts for a new logo, wordmark, and tagline that align with the strategic vision.
  • We’ll give stakeholders opportunities to review and provide preferences for various visual styles.
  • We create the final brand identity system for application to all associated materials.
Akendi brand identity designers Akendi brand identity designers Akendi brand identity designers

What you get

Your brand identity will be a compelling visual mark that your audiences will connect with and value. You’ll get:

Your brand identity will be a compelling visual mark that your audiences will connect with and value. You’ll get:

  • A comprehensive presentation that provides context and several design concepts
  • A clearly aesthetic vision for the brand identity and branding system
  • A toolkit that includes the logo in various formats, graphic elements, fonts, colours and any other elements needed to execute on the brand
  • A brand style guide that captures the brand identity as well as guidelines for proper use

Almost ready?

Download and share this sheet with your team…

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Clients we've helped with experience design

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Clients we've helped with Experience Design

Telecom

BT

EE

Gamma

Ooredoo

Saudi Telecom

Telecom Italia Group

Healthcare

AstraZeneca

Careworks

GSK

MyMeds&Me

NHS

Roche

Siemens

Finance & Insurance

Aviva

Lending Stream

Nester

nGage

Royal Bank of Scotland

Riyad Bank

Government & Public Service

Dwr Cymru Welsh Water

HMRC

NHS

The Cabinet Office

Education

MacMillan

Pearson College

St. Mary's University

University of Leicester


Our approach
Our Experience Thinking™ process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process
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