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Brand Stakeholder Research

Understand stakeholders to focus and drive the brand goals.

Your organization’s key stakeholders are a diverse group of smart, strong minds. We facilitate and improve branding and re-branding efforts by first creating understanding of their thinking through our stakeholder research.

Akendi brand stakeholder research

experience insights

  • What do we know and believe about our brand today?
  • Where do we want our brand to go in the future?
  • Our corporate vision and values, how do they impact the brand?

Ready for a free consultation?

+1 866.585.1660 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • A powerful visualization that captures the vision, mission, and values for the branding or re-branding initiative
  • Clarity about the brand’s current state and desired future state
  • Unity among key decision-makers and stakeholders, including more effective and productive discussions
Akendi

How we do it

  • Through highly collaborative stakeholder workshops, we’ll facilitate fruitful discussion, idea generation, and uncover brand vision, mission, and corporate values.
  • We often also conduct surveys and interviews to dive more deeply into critical areas.
  • We conduct supporting research to help focus stakeholder discovery, such as customer research, interviews, and focus groups.
  • We will turn the stakeholder research findings into a powerful visualization that focuses all stakeholders – and the entire organization – around a unified vision for the brand.
Akendi brand stakeholder research Akendi brand stakeholder research Akendi brand stakeholder research

What you get

You’ll benefit from our extensive experience in stakeholder research, as well as brand design. You’ll get:

You’ll benefit from our extensive experience in stakeholder research, as well as brand design. You’ll get:

  • A powerful visualization that captures the vision, mission, and values for the branding or re-branding initiative
  • Clarity about the brand’s current state and desired future state
  • Unity among key decision-makers and stakeholders, including more effective and productive discussions

Almost ready?

Download and share this sheet with your team…

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Clients we've helped with experience research

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Clients we've helped with Experience Research

Telecom

BT

EE

Gamma

Ooredoo

Saudi Telecom

Telecom Italia Group

Healthcare

AstraZeneca

Careworks

GSK

MyMeds&Me

NHS

Roche

Siemens

Finance & Insurance

Aviva

Lending Stream

Nester

nGage

Royal Bank of Scotland

Riyad Bank

Government & Public Service

Dwr Cymru Welsh Water

HMRC

NHS

The Cabinet Office

Education

MacMillan

Pearson College

St. Mary's University

University of Leicester


Our approach
Our Experience Thinking™ process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process
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