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Content Audit
Get a handle on all your website content.
Over time and with the input of many authors, the content of websites and portals can grow out of control. A content audit catalogues every page of a site’s content, identifies the content owners, and flags redundancies.
experience insights
- What is the sum total of our website content today?
- How much repetition and redundancy do we have?
- Does our current content support our organizational goals and the desired user experience?
How we do it Timing: 2 - 4 weeks
- Document a complete inventory of all pages in the site, their organization, topics, and intended audiences.
- Work closely with the content owners and authors to identify redundancies, gaps, and other challenges in content management.
- Conduct related services as appropriate, such as content mapping, competitive review and content strategy.
What you get
No matter how vast or complex your current content may be, we’ll gain control of it. You’ll get:
- A content scan and inventort that documents pages of the current site, its organization, topics, intended audiences, and owners.
- Clearly understanding gaps, strengths and weaknesses in the current content structure.
- Recommendations on where to improve and build on your content architecture.
CX Journey
Content
Content
Service
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Clients we've helped with Experience Research
Our approach
Our Experience Thinking™ process underpins every
project we undertake. It recognizes users and stakeholders
as critical contributors to the design cycle. The result is
powerful insights and intuitive design solutions that meet
real users' and customers' needs.
Learn more about our process
Experience Thinking™ process
